Communication, Media and Journalism
Digital Marketing and Novel Marketing Techniques
When:
09 July - 22 July 2023
School:
Institution:
Masaryk University
City:
Country:
Language:
English
Credits:
3 EC
Fee:
1100 EUR
About
Learn how to survive in the internet jungle and master your powers of digital marketing. This course will navigate you through important steps whilst crafting an online marketing strategy and digital appearance.
Partner university discount available.
Course leader
Ing. Dušan Mladenović Ph.D.
Target group
Master and bachelor students with any focus
Course aim
You will deal with online marketing strategies and market research as a backbone marketing concept. Topics like keyword analysis, SEO, or Online Advertising won't be missed. At the very end, you will discover the secrets of content marketing strategy, copywriting, email, social media or mobile marketing, and so on!
Fee info
Fee
1100 EUR, The full cost of this programme is €1100. The cost breakdowns as follows: €400: - tuition fees €700: - Accommodation in Brno (9-22 July) - Opening and Closing receptions - Culture activities around Brno - Day trip to Prague or Vienna - 24/7 support - Social programme A €100 discount is available for students from partner universities Students should budget an additional €200-500 depending on their spending habits for food (breakfast, lunch, dinner) and fun "optional" activities in Brno.
Fee
1000 EUR, Partner university discount
Interested?
When:
09 July - 22 July 2023
School:
Institution:
Masaryk University
Language:
English
Credits:
3 EC